Fort Street Studio Presents… .
‘A lot of films about carpets follow the same narrative.’ begins Janis Provisor as I speak with her via telephone whilst her and co-principal and co-creative director Brad Davis are on a brief visit to New York City. ‘You typically see spinning, carding, weaving, all the usual makings of a carpet, but we wanted to make things more interesting; to create little vignettes.’ Provisor is referring to a series of short films her firm Fort Street Studio recently commissioned to tell a story with few stipulations and no pre-defined narrative. ‘We more or less gave the filmmakers carte blanche only requiring the films be shot on location in our New York Showroom and that they use our painterly and textural carpets as an inspirational design element. Beyond that, we said ‘Do what you want.”